We kick off, as ever, with some chit-chat between Jon and Fintan [0:00 – 9:23] about stuff, and things. They definitely mention our excellent sponsor overlords though, and . Then they are joined by the most excellent , a public affairs consultant...
We kick off, as ever, with some chit-chat between Jon and Fintan [0:00 – 9:23] about stuff, and things. They definitely mention our excellent sponsor overlords though, Optimove and Clarion Gaming.
Then they are joined by the most excellent Alan Hardacre, a public affairs consultant with extensive experience in the gambling and tobacco industries. Alan explains the role of public affairs in the gambling industry and how it shapes government relations pro- and reactively. It’s Alan’s opinion that organisations should seriously consider investing in public affairs as part of their team. We also get in to lobbying and the importance of engaging politicians, the challenges of regulation on marketing and advertising, the impact of marketing strategies, the concept of denormalization, the black market and much, much, much more. [9:24 – 1:15:21]
For people that like lists better, the episode includes how…:
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